3 Essential Summer Hair Tips from the Founder of Drybar
Alli Webb weighs in with her warm-weather beauty advice.
Alli Webb was a stay-at-home mom who, one day in 2008, got the itch to return to her roots as a hairstylist. Living in LA, she began offering in-home blow-outs to her fellow mom friends. “I was basically running around town and I had this little thriving mobile blow-out business,” she says. Eventually, it became evident to Alli that there was a bigger opportunity on the table, beyond getting out of the house, meeting with other women and doing her thing. She developed a business model with a singular focus: No cuts, no color. Just blowouts. When she was ready for customers, she sent out an email, announcing her new business. Demand shot through the roof. Fast-forward to today: with 42 locations nationwide—and another 10-12 shops scheduled to open this year—Alli’s “little blow-out business” has grown into a major game changer. Drybar does more than 100,000 blowouts monthly and employs more than 2,000 stylists, all of whom go through an extensive training program that she developed herself. Considering the reputation she’s earned as the “queen of blowouts,” we couldn’t think of anyone better suited to troubleshoot a situation that has us in a bit of a tangle, so to speak. With summer’s high humidity upon us, we asked Alli to weigh in with her top tips on keeping things sleek and chic—wherever the season may find you.
Use products designed for your hair type
It sounds simple, but it’s important. For naturally curly hair, use a sea salt spray to activate the texture and a leave-in conditioner to tame the frizz. Using your fingers, twist one-inch sections around your head and let it dry naturally. If your hair frequently falls flat, I’d use our 3-in-1 Triple Sec—it gives amazing volume and lift. A firm-hold hairspray used with velcro rollers also gets the job done.
Give yourself a refresh
Accessorize like mad
I love bobby pins and headbands—Ban.do has some of the cutest around. I also love a good fedora, especially after an intense SoulCycle ride.
For more from Alli, or to book a blowout, visit thedrybar.com—and stay tuned! Drybar's new app, Dry-on-the-Fly, is scheduled to launch next month!
Photographer: Nathan Kraxberger
Stylist: Nycole Sariol Hair & Makeup: Heather Blaine
Model: Mary Butterfly, Next Models Location: Trump National Doral Miami